Posts tagged creative business woman
When You Want to Say Yes to Everything
artist studio of Michelle Schneider, The Art of Michelle

artist studio of Michelle Schneider, The Art of Michelle

I'm not sure why it took me so long to realize that full-time stay-at-home mom is not the life for me.

In order to keep my sanity and still grow as a person, I need a lot of alone time to think, read, journal, pray, paint, and work on my business. You just don't get that kind of time when you have a toddler running around the house in her diaper screaming! :)

I'm willing to give up nearly everything for my kids, but, I've come to realize that there are some things I'm actually NOT willing to give up. My career has just meant too much to me- it's a part of who I am, really. It's one of those things that brings me joy and restores my sanity. I'm just not willing to give it up right now.

an animation I've been working on

an animation I've been working on

Having kids has been a great filtering system for me to see quickly and clearly what I need to start saying "no" to and let drop out of my life and what I want/need to say "yes" to. It's actually helped me simplify my life to where I now feel the freedom to be much more selective with my decisions in order to allow me enough time to be with my family and do the things that are really important with my career.

Nowhere does this filtering system serve a better purpose than in my business. I used to feel like I wanted to do everything, literally everything, with my art from licensing to wholesale to illustration. I was always adding to the list of aspirations.

out for a walk with Josie and Sarge

out for a walk with Josie and Sarge

But now it seems to be crystal clear that my focus needs to be in just two areas every single day: serving my customers and working toward a career in children's illustration. The rest, for now, I'll have to say no to, even though saying no literally gives me pain in my gut almost every time. I still want to do everything, but I now know that I just can't do it all right now.

This newfound clarity has really been inspiring and motivating for me lately, and, for the first time in a very long time, the lack of clutter in my brain has caused a flood of new ideas for my portfolio and for children's books and illustrations. I've been working on my portfolio nearly every day when I finish my commissions, which is huge for me!

So, I'm thanking God today for all the help I've had lately with Josie and for the clarity that I've been so desperately praying for! I'm hoping to start sharing more of my personal illustrative work here on the blog and will in some small ways over the next year, start to turn my career in that direction. 

So Thankful and Blessed

As you know last week Sarge and I ran a sale on my Custom Pet and Family Portraits. ;)

The response I received from you, my faithful follower and customer, was so positive and overwhelming!

Seeing my customers coming back to my shop time and time again is one of the best compliments you could give me! So, thank you for your years of loyalty! 

A few months ago it dawned on me that perhaps I should focus LESS on acquiring new customers and MUCH MORE on delighting the customers I already have. Since then my clarity in the future of my business, what products to create next, and how to market those products has greatly increased (along with my website traffic, blog traffic, and sales, coincidentally).

My clarity has increased because I feel like I already know my customers so well.

With that increased clarity, my motivation and inspiration have been renewed and energized. I can scroll through my mental rolodex of ideas and objectively say, "Yes. My customers will love this!" or "No, this product isn't right for my business." If the idea doesn't connect with you, my customer, I simply say, "Thank you for playing with me today, idea! But now it's time for you to visit some other artist."

All that to say, the sale was for you. And the products I'm planning on launching next year will also be for you

"You" is the keyword there.

I love creating new things for you and always listen to your feedback while still trying desperately to stay true to my own creative vision and authentic voice. It's a very delicate balance, this creative entrepreneurship! 

Thank you for riding this ship with me!